The public school landscape has changed in the wake of McCleary. As a result, school districts need to communicate differently—and more often—to a wider array of audiences. Administrators need year-round strategies for engaging their communities around budget and bargaining issues, and must also be prepared to shift gears in the event of a strike. This session offers strategies for talking with your community about the practical—but important—aspects of school operations, with a focus on bargaining challenges from the routine to the extreme. Attendees will leave with a toolkit designed by WASA to enhance your district communication efforts. District teams, including employees involved in internal and external communications tasks, are encouraged to attend.
District teams, including employees involved in internal and external communications tasks, are encouraged to attend. Participation from districts with 6,000 or fewer FTE is strongly encouraged.
Monique Dugaw, Director, Communications & Public Engagement, ESD 112
Jocelyn McCabe, APR, Owner, Jocelyn McCabe Public Relations, LLC
J.Marie Riche, Founder and Principal, Ideal Communications
Registration Form (PDF)
Questions? Contact Lisa Gehman, 360.489.3640 or email@example.com.
A $25 administrative fee applies to cancellations received within one week of the selected workshop.
DATES AND LOCATIONS
The workshops begin at 9:30 a.m. and conclude at 11:30 a.m.